WHAT WE OFFER
Results-Driven B2B Lead Generation Services
At B2B Drum, we don’t just offer tactics—we deliver growth engines. Our full-service suite helps B2B companies connect with the right audience through data-backed outreach, personalised engagement, and scalable processes that generate real pipeline value.
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LinkedIn Outreach & Sequencing

Coordinated LinkedIn engagement aligned with email touchpoints

We manage LinkedIn outreach as part of your outbound strategy. We set up connection requests and follow-ups to run in order as email campaigns. LinkedIn outreach gives your brand visibility. Connection requests and follow-ups make your message clear across every channel. Email campaigns and LinkedIn outreach work together to keep your message in front of people.

Executive Framework

  • ICP-aligned LinkedIn prospecting
  • Personalised connection messaging
  • Sequenced follow-ups and response management
  • Alignment with email outreach timelines
Target Audience Definition
Profile & Presence Readiness
Connection Entry Point
Cross-Channel Synchronisation
Engagement Sequencing
Response Capture & Routing
Account Intelligence Layer
Persona & Use-Case Mapping
Message Architecture
Outbound Orchestration
Conversation Activation
Email Personalisation

Highly targeted, research-led email outreach built for relevance and response

We run one to one email campaigns. In each email campaign the message is made for the prospect role the prospect company. The prospect business priorities. The approach does not stop at a name. The approach uses account research. Use case alignment. The email campaigns start conversations.

Executive Framework

  • Account and persona research
  • Use-case and pain-point–driven messaging
  • Contextual personalisation at scale
  • Controlled delivery to protect sender reputation
Outbound Volume Planning
Infrastructure Architecture
Audience Readiness Layer
Controlled Deployment
Deliverability Intelligence
Performance Optimisation Loop
Bulk Email Campaigns

High-volume outbound execution with enterprise-grade deliverability

We design our bulk email campaigns to handle the growth without hurting the inbox placement or the brand credibility. We handle the operational details needed to run outbound programmes. The large outbound programmes are run in a compliant way.

Executive Framework

  • Dedicated sending infrastructure and inbox management
  • Data validation and list hygiene
  • Deliverability monitoring and optimisation
  • Ongoing performance analysis and iteration
Inbound Signal Review
Fit & Intent Assessment
Conversation Progression
Meeting Readiness Validation
Calendar Coordination
Sales Handoff & System Sync
Appointment Setting

Sales-ready meetings with qualified decision-makers

We manage qualification follow-ups and calendar coordination to make sure the sales team only talks to prospects that fit the customer profile and show interest. I keep the calendar tidy. I focus on meetings that move the sales process forward, not activity for its own sake.

Executive Framework

  • Lead qualification against defined criteria
  • Follow-up and response handling
  • Calendar scheduling with senior stakeholders
  • CRM and scheduling workflow integration
Account-Based Marketing (ABM) Outreach

Precision outreach for high-value target accounts

ABM outreach programmes target buying committees in the selected accounts. ABM outreach programmes customise messaging for each account and each role. ABM outreach programmes use email and LinkedIn sequences to keep relevance and keep the work moving.

Executive Framework

  • Target account identification and prioritisation
  • Buying committee mapping
  • Role-specific messaging frameworks
  • Multi-touch, multi-channel sequencing
Strategic Account Selection
Stakeholder Landscape Analysis
Account Narrative Design
Role-Based Engagement
Multi-Channel Activation
Why Clients Choose B2BDrum
Transparent Metrics
Know what’s working with real-time performance insights.
Built to Scale
Whether you're targeting 100 or 100,000 contacts, we adapt.
Human-Centric Execution
Our team works with yours—strategy, delivery, feedback.
+ 20%
Inbox Placement
2 x
More Meetings
Upto 3 x
Higher Reply Rates